Sales 101

Short and sweet but oh-so necessary for every entrepreneur

The following are the fundamentals that are critical for sales success:

  1. Know your value proposition and the benefits you provide.
  2. Be curious and always probe for the prospect’s wants and needs.
  3. Recognize that objections may be a way for you to re-sell benefits and get comfortable with your rebuttals.
  4. Accept that it is your job as the salesperson to actively close the deal, but also understand that you must earn the right to close by showing value and benefits.
  5. Learn to love your skills at being persistent because you’ll need to utilize that specific competency time and time again.

Most of all—be sincere and honest and have fun!

Adrian Miller
About Adrian Miller 14 Articles
In no particular order, Adrian Miller is a Business Growth Architect, sales consultant, trainer, author, avid traveler blogger, columnist, hockey mom, amateur photographer, theater lover, movie goer and networker extraordinaire.She launched her sales consulting business 26 years ago and since then has worked in pretty much every industry and with companies large and small. She brings passion and enthusiasm to every engagement and is well known for her sense of humor and highly practical and results-driven approach that she takes with all of her clients.

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